Business & Tech
New Restaurant Project in Works for Grand Avenue
Owner of Boot and Shoe Service is opening another new eatery, right across the street
Two Bay Area foodie sources are reporting this month that popular local eatery owner Charlie Hallowell will open yet another new restaurant in Oakland, possibly by the end of the year.
Grub Street San Francisco writes that rumors have been confirmed about Hallowell's next project, a non-pizza restaurant across the street from his newly expanded Boot and Shoe Service at 3308 Grand Ave.
It reports it spoke to Hallowell and that the resturant will be a "butcher shop cum bar, with a meat-focused menu."
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The working title of the restaurant, according to Grub Street, is Penrose & Sons Fine Meats and Spirits (3307 Grand Ave.), named for Hallowell's grandfather.
"Look for a late-2012 opening," said Grub Street, "after Hallowell transforms the former nail salon and installs a large grill and plancha, with a menu influenced by some recent travels in Latin America and Japan."
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Meanwhile, Diablo Magazine too is tracking rumors about the new restaurant, writing, "Charlie Hallowell, the maestro behind the molto popular Italian/California eateries Pizzaiolo at 5008 Telegraph Avenue and Boot & Shoe Service has another Oakland restaurant up his sleeve. This one, a bar and grill concept, will be right across the street from the recently expanded Boot & Shoe in the former home of the Lounge Nail Spa and Boutique."
"According to someone with knowledge of the plans," says Diablo Magazine, "the new restaurant will not be focused on pizza like his other two spots, and in fact might not even have Hallowell's famous wood-fired thin-crust creations on the menu at all. Instead, the centerpiece of the kitchen will be a long live-wood burning grill, meaning more grilled meats and veggies. while the space will also serve as the new HQ for the overall charcuterie program."
"Hallowell is aiming to make it a real late-night hang, meaning the goal is to stay open until last call at 2 a.m. As for a timeline, don't expect anything too soon: the project is still in its early stages and an opening could be as far off as a year away."
You can also read more about the restaurant-bar-butcher shop in the April 2012 Splash Pad newsleter.
